As the Spring Festival approaches, many furniture malls and decoration companies in Nanchong have launched special offers. According to local reports, while discounts are available, the market has shown a clear contrast: the furniture market is booming, while the home renovation sector remains relatively quiet. This "two-faced" situation has caught the attention of both consumers and industry insiders.
In response to this trend, some industry experts say it's completely normal. They believe that smart buyers often take advantage of these seasonal promotions, especially during the last few weeks before the Lunar New Year.
**Furniture Discounts Attract Busy Shoppers**
Walking into the Silk World Furniture City in Shunqing District, it's easy to spot the numerous promotional activities from different brands. A sales representative from Jinsong Home Furnishing on the third floor explained, “We're running clearance sales at the end of the year, with prices significantly lower than usual. Now is the perfect time to buy furniture for the upcoming Spring Festival.â€
Ms. Li, who was shopping for new furniture, shared her experience: “Our current living room furniture is quite outdated. With our child growing up, we wanted to update the sofa. I had seen one online last December priced over 2,000 yuan, but today I found out they were running a sale. It was only 1,200 yuan. My husband and I decided to go ahead and purchase it, along with a coffee table.â€
**Home Renovation Activity Slows Down**
While furniture sales are picking up, the home renovation market is experiencing a lull. Mr. Li, an engineer from a renovation company on Binjiang Road, said, “We’ve introduced some discounts, but starting a project now isn’t realistic. Even if you place an order now, work will have to wait until after the holiday.â€
Mr. Zhang, another industry professional, noted, “Many people tend to place orders around the 11th of the lunar month, but most of them are scheduled for installation in November or December. January typically sees very few new orders.â€
Ms. Hu, a new homeowner, said she planned to decorate her house before the Spring Festival. However, when she contacted several companies, they all told her that construction would have to start next year. “Although some companies offered small discounts, I’d rather wait until after the New Year to be safe,†she added.
For the renovation companies, a staff member explained, “Current orders can't be completed due to limited time before the holiday. Most workers are focusing on finishing ongoing projects. Although there are promotions, they haven’t made much difference, and customers are still waiting to make decisions.â€
**Why This Is the Best Time to Act**
Despite the overall slowdown, some savvy buyers are taking advantage of the situation. Industry insiders suggest that this is actually the best time to place orders. Here’s why: First, profit margins are high. Many renovation companies collaborate with furniture brands and suppliers to offer convenient, one-stop shopping experiences, helping reduce costs. Second, safety is a priority—many companies offer free inspections, measurements, and design services during this period, eliminating the need for deposits. Lastly, it's a chance to avoid future price hikes.
According to recent data, due to rising material costs, cement and sand prices have surged since late November. Industry experts predict further increases in the coming year, making this a smart time to act. For those looking to save money and secure quality services, the end of the year might just be the perfect moment.
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